BZAN7716 · Business Analytics

Data Analytics 1: Model Building

Carroll School of Management

Machine Learning, big data, data mining, predictive analytics. These are what the course covers. They consist of the creation and use of mathematical computer models to predict important quantities and events with uncanny accuracy. As one book put it, "Who clicks, who buys, and who dies." The course teaches both the principles and the details of the major methods of making and applying these models to actual business problems. To produce models on the computer, students also learn the R coding language. This is the preferred high-level software for Machine Learning and statistical applications.STEM-designated