| Term | Evaluations | Course rating | Instructor rating |
|---|---|---|---|
| Spring 2025 | 2 | 2.3 | 3.6 |
| Fall 2024 | 2 | 3.9 | 4.3 |
| Spring 2024 | 2 | 4.1 | 4.6 |
| Fall 2023 | 2 | 3.8 | 3.9 |
| Spring 2023 | 2 | 4.6 | 4.9 |
| Fall 2022 | 1 | 3.3 | 3.9 |
| Spring 2022 | 2 | 3.5 | 3.6 |
Assistant Athletics Director, Marketing & Fan Enga, External Operations
5 evaluations for this course
This course is designed to explore revenue generation in sport. Students will learn foundational sales concepts, including the sales process. Students will have the unique experiences to work with the Boston College Ticket Sales Team in learning the sales process and then applying the process through selling BC athletic tickets during class. Furthermore, students will explore the role of corporate partnership in sport, and the application of the sales process as it relates to developing solutions to achieving partner organization objectives. Students will also explore fundraising, specifically in the context of collegiate athletics, with a focus on cultivation strategies.
Estimated from the original workload response buckets. Individual sections may differ.
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